Developer Offer
Try ImaginePro API with 50 Free Credits
Build and ship AI-powered visuals with Midjourney, Flux, and more — free credits refresh every month.
Why AI Is Adding Hours To Your Workday
When OpenAI's ChatGPT burst onto the scene, many of us envisioned a future with shorter workdays and more free time, thanks to the efficiency of artificial intelligence. However, a recent study suggests the reality might be the complete opposite.
An insightful paper from economists Shen Zhang, Rachel Jiqiu Xiao, Junyoung Park, and Wei Jiang delved into the connection between AI exposure and the hours people work. Using data from the U.S. Bureau of Labor Statistics’ American Time Use Survey, they found a surprising trend: employees in jobs with more AI exposure are actually working longer and taking fewer breaks.
In short, while AI is certainly boosting productivity, the extra free time isn't materializing for many workers.
The Surprising Study Findings
The research team set out to test a simple idea: do people in AI-exposed roles work less? The data delivered a clear 'no.' Following the launch of ChatGPT in 2022, individuals in jobs where generative AI is prevalent “experienced a significant increase in work hours and a decrease in leisure time.”
Specifically, between 2022 and 2023, a notable increase in AI exposure corresponded with an average of 3.15 more hours of work and 3.20 fewer hours of leisure each week. That's nearly half an extra workday added to the schedule with no additional downtime.
Wei Jiang, one of the study's authors, noted how this data mirrored her own experience. “When… ChatGPT came along, we were all very mesmerized by how powerful it is... we anticipated if AI is doing our work, we can work less. And I just find myself actually working longer.” This personal observation was a stark reflection of the broader trend found in the data.
Productivity Gains Without the Free Time
So why isn't a boost in productivity leading to more leisure? The study argues that in competitive labor markets, employees often don't have the leverage to trade their increased efficiency for shorter hours or higher pay.
Instead, the benefits of this AI-driven productivity are often passed on to employers and customers, the latter of whom enjoy lower prices or better services. The workers themselves, however, may not see a direct benefit in their work-life balance.
Another critical factor is the rise of workplace automation and surveillance. The researchers noted that remote workers who are subject to AI-powered monitoring tend to “work longer hours post-pandemic.” These tools can pressure employees to stay online longer, be more responsive, and produce more, even as AI handles some of their tasks. Essentially, the tech encourages a state of being 'always on.'
A Path Forward for Companies and Workers
While AI can increase team productivity, this study highlights the risk of it simultaneously increasing individual workloads if not implemented thoughtfully. Companies may need to rethink scheduling, incentives, and monitoring to ensure the benefits of AI are shared more equitably.
Solutions include setting limits on invasive surveillance, establishing humane work pacing, and defining clear objectives. By creating firm boundaries for AI tools, such as protecting time off and setting reasonable expectations for response times, businesses can help efficiency translate into a better work-life balance.
The ultimate takeaway is that technology alone won't grant us more free time. That's a decision that must be made by individuals, teams, and managers. As the researchers conclude, the desire to work less will depend on how we choose to use our tools, not on the tools themselves.
Compare Plans & Pricing
Find the plan that matches your workload and unlock full access to ImaginePro.
| Plan | Price | Highlights |
|---|---|---|
| Standard | $8 / month |
|
| Premium | $20 / month |
|
Need custom terms? Talk to us to tailor credits, rate limits, or deployment options.
View All Pricing Details

