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AI Growth Shattering All Software Records

2025-06-14Jason Lemkin5 minutes read
AI
Growth
SaaS

A chart from Altimeter Capital tells one of the most dramatic stories in software history.

Google took 15 years to reach 1.2 trillion annual searches. That catapulted it into the $2 Trillion leader it is today.

ChatGPT? It hit 1 billion searches per day in under a year:

ChatGPT Growth Chart

Let’s put this in perspective: ChatGPT compressed what took Google over a decade into roughly 300 days. That’s not just viral growth – that’s a fundamental shift in how humans interact with information.

The AI Adoption Explosion Across the Board

But ChatGPT isn’t alone. The entire AI ecosystem is experiencing this vertical growth pattern:

Cursor’s Developer Revolution: The ultimate growth story. Cursor is the fastest-growing SaaS company of all time, going from $1M to $100M ARR in just 12 months—apparently faster than Wiz (18 months), Deel (20 months), and Ramp (24 months). But here’s the kicker: Anysphere’s (Cursor's parent company) ARR has been doubling approximately every two months, surpassing $500 million in ARR by June 2025. Despite having spent almost no direct dollars on marketing, they reached 360,000 paying customers at an average ACV of $276—compared to enterprise darlings like Wiz who hit $100M with 260 customers at $384K each.

Claude’s Enterprise Rocket Ship: Anthropic’s Claude hit $3 billion in annualized revenue by May 2025, jumping from nearly $1 billion in December 2024 – that’s 200% growth in 5 months. Claude now has 18.9 million monthly active users, with the majority of revenue coming from selling AI models as a service to other companies.

AI Company Growth Chart

Midjourney’s Creative Empire: From zero to 19.26 million registered Discord users by March 2024, generating $300 million in revenue in 2024, up from $200 million in 2023. The kicker? They achieved this with $0 invested in marketing and just 131 employees.

Enterprise AI Goes Mainstream: 78% of organizations now use AI in at least one business function.

The 8 Years Ahead Reality

Notice that dotted line on some charts? OpenAI projects ChatGPT is running about 8 years ahead of Google’s original trajectory. But they might be underselling it.

Google’s growth curve was constrained by:

  • Dial-up internet in the early days
  • Limited mobile adoption
  • Slower global internet penetration

ChatGPT launched into a world with:

  • 5+ billion internet users
  • Universal smartphone adoption
  • AI-native expectations from consumers

The Numbers That Matter

Global AI adoption is expected to surge 20% in 2025, reaching 378.8 million users worldwide, with Americans accounting for one-third of all new AI users.

But adoption isn’t just about consumers:

  • Almost all organizations report measurable ROI with GenAI in their most advanced initiatives, with 20% reporting ROI in excess of 30%
  • Manufacturing, information services, and healthcare companies report AI adoption rates of about 12%

What This Means for SaaS Founders

  1. The New Adoption Ceiling is Vertical: Traditional S-curves are getting compressed. By 2025, AI might eliminate 85 million jobs but create 97 million new ones. Plan for explosive growth, not gradual ramps.
  2. Word-of-Mouth is the New Growth Engine: Cursor became one of the fastest-growing startups of all time with zero marketing spend. Cursor has over 1 million users worldwide, an impressive milestone achieved primarily through word-of-mouth. Build for sharing from day one.
  3. The Enterprise Play is Real: A key driver for AI revenue growth is code generation, with businesses willing to pay premium rates for AI that can actually do work, not just chat.
  4. Infrastructure Planning is Critical: Can your systems handle 100x growth in 6 months? Anthropic went from 240 employees in 2023 to 1,035 by September 2024 – a 331% increase. Cursor achieved $100M ARR with just 12 people on their team, showing that AI-native companies can scale differently.
  5. Quality Beats Quantity: The leaders fight fiercely for technological supremacy. This was much less of a clear path to #1 in the pre-AI age.

The Reality Check

Not everything is hockey sticks. 42% of businesses don’t intend to allocate additional funds to AI in 2025, and monthly AI churn rates are significantly higher at 3.25% compared to traditional B2B tools.

The winners are separating fast: Only 4% of companies have developed cutting-edge AI capabilities across functions and consistently generate significant value, with an additional 22% implementing AI strategy and beginning to realize substantial gains.

But here’s what’s really unprecedented: Cursor’s trajectory shows that AI-native products can achieve impossible economics. They’ve reached over 1 million users with 360,000 paying customers, primarily through word-of-mouth growth. Their latest $900M funding round at a $9.9B valuation came after OpenAI reportedly tried to acquire them, showing just how valuable pure-play AI tools have become.

The Bottom Line

The age of “growth hacking” is over. Welcome to the age of growth lightning.

We’re witnessing the fastest technology adoption in human history. The AI market is expected to grow by at least 120% year-over-year, with only a third of consumers thinking they are using AI platforms, while actual usage is 77%.

Cursor’s story is the new playbook: Start with developers, build something genuinely useful, let word-of-mouth do the marketing, and scale at speeds that would have been impossible in the pre-AI era. They went from $4M ARR in April to $48M ARR in October 2024 – that’s 12x growth in 6 months.

The question isn’t whether AI will transform your industry – it’s whether you’ll be building the tools doing the transforming, or watching from the sidelines.

Watch: SaaS + AI: It’s Time to Move Much Faster with SaaStr CEO and Founder Jason Lemkin

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